Give Your Customers the Forest Facts It pays to reassure your customers that the wood you buy comes from an abundant renewable resource. But did you know that North American forests cover about the same area of land as they did 100 years ago? For more information on forests and sustainability, please click here

Making Sure that Wood Works as Hard as You Do At WPN, it's our job to make sure that you feel good about using wood. That means providing the information you need to respond to questions from customers, build homes more cost-effectively, market them proactively and improve your bottom line. It also means giving you the facts on wood as it relates to green building, a growing trend that's already having a significant impact in the market. Put simply, building green means creating structures that are energy and water efficient, healthier to live and work in, and have reduced environmental impact. It isn't a new concept — the average home built today is 100% more energy efficient than a home built in the 1970s — but it's gaining momentum and that's good news for anyone who builds with wood. Wood is an inherently green material. Combined with other environmentally sound practices, it can help you achieve the competitive advantage of building and marketing green.